Shopping for USA Baseball gear in a retail location that includes shelves of Team USA New Era caps and Majestic t-shirts, pullover and hoodies, and racks of Nike shorts; there is only one place in the world in which to do it: The USA Baseball Flagship Store located outside of the main entry gates at the organization’s training complex in Cary, N.C.
With 1,000 square feet of USA Baseball gear, the Flagship Store is the destination of many during the tournaments and other major events at the complex – including players and their families. The store also attracts visitors to the Triangle-area, who while they may not be in town for a baseball tournament, still make it a point to visit USA Baseball’s retail store.
The shop acts as an important link for the organization with its fan base. It’s not unusual for store staff to answer questions related to all aspects of USA Baseball, from directions to the National Training Complex to the steps for trying out for the national teams. USA Baseball views it as a way to engage customers while also promoting the brand.
The flagship store opened its doors in June 2007 during the Tournament of Stars event and has seen its traffic increase dramatically as the number of tournaments and participants have grown. During the busiest events a line will form outside the doors while a staffer regulates how many customers can enter.
The shop is still the premiere retail experience for USA Baseball fans, and represents the opportunity to examine and compare sizes and styles in-person. The shop becomes part of the overall USA Baseball experience and an important extension to the national teams.
USA Baseball Shop Flagship Store7445 Green Hope School Road
Cary, NC 27519
Please contact us at firstname.lastname@example.org for Flagship Store hours.